Nikki Dutra, Senior Director of Brand Strategy & Marketing, Orangewood Foundation
Tell powerful stories that inspire action while honoring the dignity and experiences of those you serve.
Storytelling is one of the most powerful tools nonprofits use to build awareness, inspire supporters, and communicate impact. However, organizations must balance compelling storytelling with ethical responsibility and respect for the individuals and communities they serve. This session explores how to craft authentic, mission-driven stories that build trust, protect dignity, and avoid harmful or exploitative narratives. Participants will learn practical strategies for gathering, sharing, and amplifying stories in ways that align with organizational values and strengthen community relationships.
Learning Objectives:
Understand the principles and importance of ethical storytelling in nonprofit communications
Learn strategies for sharing impactful stories while protecting dignity, privacy, and trust
Explore approaches to creating authentic, community-centered narratives that align with organizational values
Meet The Trainer: Nikki Dutra is a strategic marketing and communications leader with more than 20 years of experience helping mission-driven organizations build trust, inspire action, and deepen community engagement through authentic storytelling. As Senior Director of Brand Strategy and Marketing, she leads integrated marketing, communications, and fundraising initiatives that have generated millions in philanthropic support while strengthening brand visibility and stakeholder relationships. Nikki is passionate about ethical storytelling that honors the dignity, agency, and lived experiences of those whose stories are shared. She enjoys helping nonprofit professionals use storytelling to build meaningful connections, advance their mission, and create lasting impact.
