Is your message hyperventilating? Know the rules of good press releases

If you want your chance at the spotlight, you need to stand out. A well-written press release never guarantees you’ll get your story, but it certainly is the foundation to getting into the media.Is y ...

Oct 25, 2012

My Favorite Four-Letter Words

By: James M. Greenfield, ACFRE, FAHPOneOC Consultant Advisory Group memberEveryone has a favorite word or expression they use often.  What are your favorite words to use for fundraising?  I have sev ...

Oct 8, 2012

OC Register - Volunteers put new sheen on OC's oldest public school

OC RegisterOctober 8, 2012 – More than 200 volunteers from DirecTV and Santa Ana-based nonprofit OneOC visit San Juan Elementary School to do gardening, mural painting and more in a makeover that mig ...

Oct 8, 2012

OC REGISTER - 200 volunteers to give San Juan school a makeover

OC RegisterOctober 5, 2012 - More than 200 volunteers from DirecTV plan to converge on San Juan Elementary School on Monday afternoon to participate in a major makeover of the campus, including paint ...

Oct 5, 2012

Are boards worth the trouble? What we learn from the Refigerator Argument

Too often we ask ourselves “are boards are worth it? Worth all the work, energy and turmoil they often require?”As a consultant, I’ve immersed myself with case studies, best practices, stats, real li ...

Oct 1, 2012
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